Analytics for Small Businesses

Analytics and Combinatorial Optimization are vast and wonderful areas, and also very difficult ones.

As a consultant on these areas, I’ve worked a lot with several tools and techniques. But the applications were always in very big companies, that can afford to pay a consulting company and can buy expensive software licenses.


I believe Small Businesses also have problems that can be solved with powerful analytical tools. But these tools have to be well designed, free of charge and effective.

Mission of the blog:

– Empowerment of the user, with practical, easy to use and powerful analytical tools for small businesses.

– Practical applications, from literature and from the author’s experience.

There will have a range of softwares used here:

Microsoft Excel, because it’s a ubiquitous and powerful software.

AIMMS: the powerful optimization platform for very hard problems.

CBC: the free solver from Coin-operated, excellent too. 

Arnaldo Satoru Gunzi

Jan 2016

The title of this blog is inspired in the beautiful poem “To See a World…”, by William Blake.

“To See a World…”

To see a World in a Grain of Sand
And a Heaven in a Wild Flower,
Hold Infinity in the palm of your hand
And Eternity in an hour.